Building a Career by Being Real with Allison Kuch: Ep 24
Highlights from the episode:
How the NFL lifestyle taught Allison to redefine home
The hidden cost of living life in public
What postpartum depression revealed about identity and community
The truth behind the perfect feed
The surprising upside of sharing when you don’t feel ready
Podcast show notes:
If you follow Allison Kuch online, you probably know her for her humor, her honesty, and the way she makes real life feel a little less lonely. She’s an influencer, podcast host, interior designer, and NFL wife whose career grew from one simple idea: tell the truth.
In this episode, Allison and I talk about the stories behind the highlight reel: what it feels like when your husband loses his job in the league, how motherhood has changed her, and why she keeps sharing even when she’d rather log off.
From marathon training to postpartum depression, Allison opens up about the tension between gratitude and exhaustion, love and growth, public life and private moments.
What You’ll Hear:
Life as an NFL wife, and what fans don’t see (06:45)
Building community through honesty (12:09)
Marriage, money, and identity in transition (19:18)
Postpartum truths and new boundaries (25:37)
The marathon of balancing work, motherhood, and self (33:22)
Tune in to hear Allison share about how she and her husband, former NFL defensive end Isaac Rochelle, have learned to navigate big changes together, from sudden team moves to new seasons of parenthood.
If you’ve ever wondered how someone can stay grounded while living such a public life, this one’s for you. Allison’s story is a reminder that authenticity is powerful, community is built through honesty, and sometimes success looks like giving yourself permission to be real.
Connect with Allison Kuch
Follow Allison on Instagram
Check out Allison’s TikTok
Don’t miss Allison’s recent exciting announcement!
Be sure to subscribe to Things No One Tells You—Lindsay’s podcast all about the real, unfiltered conversations we don’t always have but should. From big names to everyday voices, each episode dives into the moments that shape us. Listen wherever you get your podcasts!
Follow along with Lindsay below!
Full Transcript
[00:00:00] Allison: I think it's sharing the raw and real, even when I don't wanna share the raw and real, I think of postpartum depression. I think of going through shit and not wanting to show up and being like, I could literally close out my phone and not post on social media for a few months, and like it would probably be good for me.
[00:00:17] But I think it's also good that people see that. I'm not doing well and cut through that. Like, oh, social media's perfect and everything is curated. No, it was me recording in the car, being like, I love my daughter, but I'm so unhappy. Like, how can these two things be true? And have so many women relate to that and be like, thank you for sharing.
[00:00:38] There is risk, but there's also reward. Like, did I wanna record that video? No, it's definitely the moments where like, I don't wanna share this. Like, my husband just lost his job. Do I wanna share this? No, I wish he hadn't lost his job. Yeah, but like sharing it because I think that this is going to like cut down that curtain.
[00:00:58] Lindsay: Hey everybody, welcome to another episode of Things No One Tells You. We also love to call it TNOTY for short. I have been waiting to be able to share this episode because I am such a fan of this guest and especially the work that she does, because if anyone out there is interested in sports or broadcasting or marketing, honestly, this is an example of where the future is going and how she is just an entrepreneur, a businesswoman to her core.
[00:01:26] Okay. Allison Kuch, if you guys aren't familiar with her, she's got a podcast. It's called Sunday Sports Club. That's actually the first time I met her. I was a guest on her podcast, but she is also an interior designer who now says that she's in marketing. That's how she labels it because she basically creates content.
[00:01:43] She is an influencer. She is also an NFL wife, and she is married to Isaac Rochelle, who played in the NFL for seven years. What she has done is. Realized the power of sharing her true, authentic story. And she, for a while now, has been bringing people behind the scenes on what her journey's like.
[00:02:04] And that is like really raw stuff. So whether it's what it's like to be a wife in the NFL, what it's like dealing with pregnancy, the aftermath of postpartum, et cetera. She has such a natural way of communicating with people, so you need to follow her. She's got 3.5 million followers on TikTok, A million on Instagram.
[00:02:24] but besides that, she really is talking about a stuff about stuff that makes a difference, that matters, that is relatable. And when you're talking about behind the scenes in sports. That is so awesome, the veil that she's been able to live from her perspective, her unique perspective, but also the other things that she is being able to do as part of her job.
[00:02:42] Like covering the Kentucky Derby, working with brands. It is awesome, and she's about to give you a masterclass on how she does it. I had so much fun talking to Allison. She is everywhere all at once, but she navigates it all so well. So here I give you Allison Kuch. Allison, I'm so glad that you took the time to join me.
[00:03:02] Thank you so much. Where are you? Let's start there. Yeah. It looks exciting behind you.
[00:03:07] Allison: I am in my bedroom, so I'm at my house in Orange County, California. The weather is beautiful. Birds are chirping, and it's a crisp 9:00 AM. It's actually feeling like fall here in Orange County, which is so nice. Do you guys get fall?
[00:03:22] like I have to wear a sweatshirt over my tank top. Oh. And then I take it off midday. But I'm feeling like it's crisper air.
[00:03:29] Lindsay: I love that. There's just something about that that I feel like is so nice over here in Connecticut. We're all like, everyone's just Halloweening out to the masses. It's the whole thing.
[00:03:38] What is Halloween like for you guys?
[00:03:40] Allison: Oh my gosh. Actually, this year we're spending Halloween in New York City because my husband is running the New York City marathon.
[00:03:46] Lindsay: Yes. And his training. It's been so fun watching you document that. What has that been like from you guys for you guys? My husband ran it.
[00:03:53] I wanna say it was like four years ago. And it's a, it is a commitment.
[00:03:58] Allison: I didn't realize how much time marathon training takes up because you have a long run every week, and that can be, I mean, it goes 10, 11, 12 miles, and then all the way up to 20, and I'm like, oh, you're gonna be gone for a majority of the morning.
[00:04:12] So it's been way more of a. Time commitment than I thought, but now I'm running a marathon. Yes. So I'm like, okay, so you're gonna do your long run on this day? I'm gonna do my long run on this day. It's kind of like a juggling act, but I'm so excited because the New York City Marathon is like. I just feel emotional whenever I see videos about it.
[00:04:29] Seriously, why? I don't know. I just feel like it's like everybody working towards the same goal like, and I think it's like 1% of all people actually commit to running a full marathon or completing a marathon. So, I don't know. I'm really excited.
[00:04:44] Lindsay: I love it. But is it like, has that always been sort of a happy place for you after the run, the way that you feel? Is that what?
[00:04:53] Allison: I've always hated running, actually.
[00:04:54] Lindsay: Me too.
[00:04:55] Allison: No, I, but I do love working out, and I love the feeling after working out. And I think in my adult life, I like the idea of working out with a goal in mind, like aimlessly working out doesn't sound fun to me. Like, I like working out, but I really wanted to have a goal in mind, and this is what we're doing?
[00:05:13] Lindsay: Yeah. And it's like you really have to have that. For me, I found that it needs to be something different. That something new, something different, something that you can look forward to or like with a friend, 'cause otherwise, yeah, just plopping down on the treadmill for me doesn't necessarily cut it.
[00:05:27] Okay. I am, I'm just so excited to like. To really hear like, what, besides the marathon that you are up to now, too, because following your career, what I love so much is like, we are in the middle of football season. You are busting your tail doing all these different amazing jobs, right? And I also think it's really cool that Isaac is doing work as a broadcaster.
[00:05:47] Allison: Yeah.
[00:05:48] Lindsay: Is, which is,
[00:05:50] Allison: I love it. I feel like I get to cheer for him, but in a different way.
[00:05:53] Lindsay: Yeah. And is he loving it as much, like, would really?
[00:05:57] Allison: Oh, he is absolutely loving it. It's like a new side of competitiveness has come out, too, because he can actually work towards this in a way that he wasn't able to with football.
[00:06:08] Right? Like. You kind of have to be with your team. You have to be at practice. Like, there are all these stipulations to getting better, and then you have to rely on other people on your team. Whereas in broadcasting, he's like, Oh, I know how to do this. Like, I know how to talk about sports. Yeah, a bunch of my friends are still playing.
[00:06:23] It's like very much, he's so interested in wanting to give it his all, and I love that.
[00:06:28] Lindsay: Also, like, yeah, the insight that he can give is like, I feel like that's also one of the things that separates, is like, are you like being a part of the teams on the sidelines? It's like the analysts that come in that are not afraid to, not that they're talking negatively, but like give the real deal and be like, here's what it is, you know.
[00:06:46] It's not everyone who can do it that way. No. I literally told him, I was like, please don't piss off any of my friends' husbands. Right. But that's, I mean, that's the truth, though. It's like you hear, I sometimes would think about that, and I would be like walking around the field, and it's hard, like when you're a sideline reporter, I found sometimes that it's hard to like.
[00:07:04] You get really caught up in what they're talking about, 'cause it's really interesting stuff. You're watching the game, you're looking behind the scenes, obviously, but I would be like, get caught up in a conversation that they're having and be like, oh, that's really good stuff. And then I'd be like, oh wow, that guy's not gonna be happy with, you know, with so and so.
[00:07:17] It's interesting. But if it's real, it's great. Oh, absolutely. Okay. So, you guys, so for people that don't know your story, you, Isaac, were in the NFL for seven years, right? But you guys met before that. Yes, correct.
[00:07:31] Allison: We met almost 11 years ago. Yeah, maybe 12 years ago. So we met back in 2014 in college.
[00:07:38] Lindsay: And, what happened? How did you guys meet? How did your story, how did your love story develop?
[00:07:43] Allison: We met at a college party. I was actually down. I went to Michigan State. I was down visiting my sister's, then boyfriend, who played football at Notre Dame, and he had been in our family for a few years, so I looked at him.
[00:07:56] An older brother. So I went down to Notre Dame just like after finals to get away from Michigan State for a second. And while I was down there, I went to a party and I met Isaac, and it was like love at first sight. Like we started dating, I think, within three weeks. Oh God, I love it. So very quick and then been together ever since.
[00:08:15] Lindsay: Well, who made the first move?
[00:08:19] Allison: I'm gonna say me. I was like, You should take me out on a date.
[00:08:25] Lindsay: And his response, do you remember, what was his response?
[00:08:27] Allison: Well, he was like, well, I'm in the midst of finals, but like, yeah, like let's go to get coffee or something. I'm like, is he making an excuse? Like what's going on?
[00:08:35] Lindsay: I love it. Wait, and then, so, okay, so flash forward, and he's drafted to the NFL. Like,, what was that whole experience like for you guys and how did that sort of morph because of like where your relationship was at the time?
[00:08:51] Allison: Yeah, I'm gonna be honest, I kind of hate the NFL draft from a.. Like, I love somebody, and they're getting drafted to the NFL just because it is such a lengthy process.
[00:09:03] It's a stressful one. It's also like another team could make a move, and all of a sudden, you keep dropping down. Yeah, and that's happened. I mean, so many times you see the storylines all the time, so it was very stressful. We thought he was gonna go, I think in like the third or fourth round, and didn't go until the seventh, so it was a long day.
[00:09:24] A long three days. A long three days, exactly. What do you remember most from that? Were there things that you thought about? I remember getting to a point in the NFL draft, and he was like, I can't look at the TV screen anymore. I can't look at my phone anymore. He was like, We need to leave. And thankfully.
[00:09:41] he had someone there at the time who had gone through the draft process the year prior, and he was like, Hey, let's go out and get lunch, like your phone, we can still get phone reception at lunch. So we left all the family friends, and it was just him, a teammate, my sister, and me, and we went out to lunch, and it was honestly pretty relaxing.
[00:10:01] I think it was like a breath of fresh air for the first time during that experience.
[00:10:06] Lindsay: Oh my gosh. And then that was before he actually was picked.
[00:10:10] Allison: He actually got a call during lunch. Yeah. But it was from the Chicago Bears, and they were like, Hey, we're actually out of picks, but like, if we had one more, we would take you.
[00:10:18] So, do you wanna come to us as a free agent? And he was like, " Oh, like cool, I guess I'm not getting drafted. And so he was like, let's just go back. Let's get our family. At least I'm, I have a team, let's go celebrate. I mean, I think it was like pick two 50 or two 70, and the Chargers called like literally as the draft was about to end.
[00:10:38] So it was kind of like a, whoa, this is, we thought you were going to Chicago. I was happy about that 'cause I went to Michigan State, and all of a sudden, you're going to LA. So quick change of events. But honestly, it turned out to be like the biggest blessing ever because now we still live in California because we loved it so much.
[00:10:55] Lindsay: What was it like, what would you say that reaction was like as a whole for you guys in that moment? Was it like, you know, did it take a minute to?
[00:11:04] Allison: Oh yeah, it was like, wait, what's going on? He was also in a different room. So somebody ran into the room that I was in and was like, Isaac just got a call.
[00:11:12] He's going to a team. So there were a few minutes where I was like, What team is he going to? Like, I don't feel like I'm involved in this. And I was like, didn't wanna interrupt his phone call, obviously. So it was kind of like a whirlwind of emotions, but then obviously we were so excited and we went out that night, celebrated with some dinner, and I mean, everybody was just so ecstatic.
[00:11:34] Lindsay: I love that so much. 'Cause, and what you just said is like, so what you like have just done is such an amazing job at it, like just giving context and behind the scenes to just, not only that life, but just the interesting parts of it. The most relatable parts, like I think, right. So, put a pin in that because, okay, so he's drafted and you're going to California.
[00:11:58] and then like when did you start really sharing or making the choice of like, I'm gonna actually like share some of this stuff, and, knowing that you've talked about this so much, but I'm just curious along the journey, like where it started.
[00:12:09] Allison: I've always had a love of documenting through social media.
[00:12:12] I feel like I've started. I started my YouTube channel way back when I was in college. And like me and Isaac had just started dating, but it had nothing to do with football. Yeah. And I think. Just like my life, as I got older, I looked at it more like, Oh, I love that. I love doing that.
[00:12:30] I love editing videos. I have like a passion for storytelling. This is fun. So I had like a very regular go-to-work type of job, and on the side, I was like, wait, this is so fun. This is like a hobby of mine. So I think I've always kind of shared our life in a way, but I didn't start sharing the raw and real parts until.
[00:12:52] It got raw and real. Do you remember the first time? I think I wanna say like the first time that I was actually vulnerable on social media was when my husband was released from the Cleveland Browns. That was like, I am, this is very real. This happened within the past 30 minutes. I'm going on social media.
[00:13:15] I'm telling everybody, Hey, psych, he's not in the Bronx anymore. And. Clearly visibly upset. And I saw two responses. One was like, Wait, this is so crazy. I've never thought of NFL players as being able to sign because they signed to the team and then got cut 24 hours later, which is crazy. Got it. Yep.
[00:13:34] And then, so I think people were interested in that, but then there was like another side that was like, you're not allowed to be upset. That's not your job. And I was like, wait, hold on. This is very real for me, too.
[00:13:44] Lindsay: Yeah, and I think that there's a lot, you know, I get that there's a lot of that, and there are also people that oftentimes I really, I love the storytelling aspect of it so much, and I feel like I realize that the more I move forward in my career, is like I just.
[00:13:58] Everyone's got their own story, you know? Yeah. And, I love it like when you're even talking to someone who is like, people know that person so much. They've had, maybe they've been to a Super Bowl, what have you, and then it's like you hear some backstory or something that they struggle with. And I think that's where, you know, the vulnerability, I guess, is so what connects us all, as you know very well.
[00:14:16] But, that's wild. So did, and in that type of situation, like, does Isaac know that you're, you guys obviously, like he doesn't care that you're posting that. 'cause he knows. Right.
[00:14:27] Allison: I know that, like, I definitely walked a line of like sharing but not oversharing to the point where it would make my husband uncomfortable. Coaches would be like, wait, what the fuck is she saying? So I walked a line. But I knew that, like. Whatever I had posted, I just knew that my husband would not be upset with what I was posting. Yeah. And what I was sharing at the time was like very public information. Like the Browns were like, Hey, we're releasing Isaac Elle for So I was like, I guess I'm just helping the storyline move forward.
[00:15:00] Lindsay: In a way, it's like you're sort of, you know, it is a healthy way of helping to control that narrative, you know? Absolutely. And actually, obviously, not every player has that at their disposal because of the work that you're doing that's like, so unique.
[00:15:15] That's actually really interesting. And I did, I hadn't thought about that until just now. I also love it, so for folks that don't know, Sunday Sports Club is Allison's podcast. It is so good. It's so good. So, your most recent episode that I listened to, where you were talking to Whitney, who's an NFL wife, you guys were talking about how the first.
[00:15:36] Second year, that a player's in the NFL, it can be the hardest for a relationship. Did you find that to be true?
[00:15:44] Allison: Oh my gosh, yes. My husband's first year in the NFL, we actually took a break just because I was still in college. Oh yeah. I'm very public about that, too. Yeah. I was still in college, and he was in the NFL and so he was like in real life, and I was in make-believe life.
[00:16:01] Right. He was dealing with all of these like huge stressors, like how do I? Because these NFL players, as rookies, are taught, you have to stretch your NFL money the rest of your life. Consider that. And yeah, at that time, he was like, I'm a seventh-round draft pick and I'm getting taxed. Him out in California, and yeah, I don't think I can stress this very far right now.
[00:16:25] So he was living like stressed. I don't know if I'm gonna make the team, very real-life shit. And I'm like, do like another midterm, like here we go. So I feel like we were also not aligned. Not that we were not aligned, but it was just like that. It. We had been together for so long that we, I also feel like we grew kind of codependent.
[00:16:45] And then when I didn't know how to help him during his stressors, rs and he was like, okay, I get that you're in college still, but like these are, this is what I'm going through. It just kind of created a big mess, and I'm so grateful we took a break because it was very necessary, and it allowed us to grow separately, and now we're better together.
[00:17:05] Lindsay: How did you ultimately get beyond that?
[00:17:10] Allison: Honestly, we had a trip booked, so we had broken up knowing that, like we already had a trip booked for that off-season. Oh. So it was coming no matter what, and then I think we just kind of realized, okay, like we've kind of grown separately, and we feel like we're in a healthier place.
[00:17:28] Lindsay: I thought it was really interesting because it also made me think about my husband taking a new job. In January, right. And it was like this big sort of dream job, and I am, I'm like, you know, it's very much, it's such a reality that you have to recalibrate and like figure out what your processes are.
[00:17:52] Like, how are you? I don't know. I was like, you know, there's really something to that. Like when there's a big change, whatever the change is. If it's a dream job or if it's something different, it's like you really have to; it takes time, that's my point. Yeah. I'm not articulating this well, but I like it especially.
[00:18:07] You know, like having, you know, we have two kids, so I'm like, oh, and then there's that part of it. But it's you don't think, 'cause you're so in the weeds with all of it, or you're in the weeds like you are, like, you know, considering the move for where whatever city you're in. I think it's really interesting that whole growth component, you know?
[00:18:23] Allison: Yeah. I think I even mentioned this in that podcast episode. Relationships aren't hard, but life is hard, and that can cause a lot of stress on your relationship, and it forces you guys to be a team, or it can create a lot of stress in your relationship.
[00:18:40] Lindsay: Right. Like, figure out the process to kind of work on that.
[00:18:44] Like, how are you reacting right
[00:18:46] Allison: Together? Yeah. And how does this make us stronger? Yeah. Its life is hard.
[00:18:53] Lindsay: Well, so, okay. Wait, have you guys found good ways to do that? 'Cause like, I, we'll, be like, okay, it's time to go to, let's, go to therapy, let's do this. You know? But I feel like it. That's tricky because, to be honest, in these types of jobs, you can go like a whole week.
[00:19:07] Hell, like you can go a month just sort of feeling like sometimes you're on a conveyor belt of like just busy lives, busy schedules, traveling here, traveling there, whatever it is, and it's crazy.
[00:19:19] Allison: Yeah, I think we've realized in more specifically, like as his NFL career got a little bit more difficult and started throwing like more tosses and turns at us, I think we realized that we deal with stress in very different ways.
[00:19:33] Isaac is the type who likes to talk about it. He likes to marinate it, he likes to vent about it, and I deal with stress is in. Don't talk about it. And I'm like, I need to find a solution as soon as possible to at least alleviate this a little bit. And so we're different in those ways, which I feel like they're good together.
[00:19:51] 'Cause I'm like, well, I guess if I wanna vent, I can vent 'cause he's gonna listen. But it's knowing those communication differences, I think, have made us a stronger unit because now I know, like, oh, if he's stressed about something, he's not gonna shut up about it. And so we should figure it out as a team how to fix this.
[00:20:11] but I definitely, it's funny on my 2025, which 2025 is almost over, I have it as a goal to go start going to couples therapy just because like, again, life is hard and I think somebody giving you these communication tools or like different tools to allow yourselves to like communicate properly is so helpful. 100%.
[00:20:33] Lindsay: And I mean, I, sort of will keep a list of like, you know what, that's something that would be helpful to be a talking point, you know, in therapy. I am a firm believer, but I always wanna put sandbags on our therapist's legs and be like, don't leave. No. You know what I mean? When they're like, we've got five minutes left.
[00:20:52] No. 'cause it's always when you're getting to the good stuff. No, I'm kidding. I do think, though, that it's great. It's funny because yeah, with us, like I've realized that if I bring something to the table by nature, my husband, like, wants to be a fixer. So sometimes I think it's like you have to think through, like, Hey, I actually can, you just listen.
[00:21:13] Like not, you know? 'cause sometimes there's just not an easy solution.
[00:21:17] Allison: I don't. Yeah, I feel like that can be my husband sometimes, too. He's like, I don't need you to go out and fix it. I don't need you to call the Browns GM and tell him how upset I am, but I do need you to listen and let me vent about this for a few minutes.
[00:21:29] I'm like, okay. I know the difference there.
[00:21:31] Lindsay: Okay, so what is? Can you give us a little snapshot just into what some of those, I guess, rollercoaster moments have been, like, exciting or otherwise, just being the wife of an NFL player, things that you have experienced, whether it's the moves, the, you know.
[00:21:47] Allison: The moves were surprisingly never hard. We didn't have children when he was actively playing. So I feel like that alleviated a lot of stress. So really it was just like, how do we get our two dogs and our cat across the country, which is, it always resulted in a road trip. So I'm not, that was easy. And then I feel like the more into his NFL career.
[00:22:10] We got tore aligned, we were. We're like, okay, this is a temporary place. We bought our home that we're currently living in back in 2021. So we always knew this was our home base. So then every place after we bought our home, I think that was Cleveland and Vegas, we were like, this is temporary. It's gonna be okay if we don't.
[00:22:31] Absolutely love the house that we're living in. The last place we lived had leopard carpet. I mean, it was a beautiful home, but I'm like the leopard carpet I don't align with, but like it was a safe, clean, cute neighborhood. And I was like, this is home. This is beautiful. I love this. And it's crazy because the first time my husband went to a different team was in Indiana, and we bought a house.
[00:22:53] Wow. Because I was like, oh no, I need to make this home. And then I started to realize, like, okay, no, my husband is my home. I have my home in California. Everything else is like, we'll figure it out.
[00:23:04] Lindsay: And how did you make friends in those cities? I know you have your friends, but like when you moved to a new city like that?
[00:23:13] Allison: It was hard. It was hard because I, surprisingly enough, know I'm like very loud and outgoing in person and on social media in person. I am super like, oh, I don't wanna be the one to like talk. I feel like I'm really, until I get to know somebody. So my husband usually dominates a lot of the conversation; that man can talk to a wall.
[00:23:36] So I rely on him a lot for that. But when you're in these situations, you don't really have a choice. I'm not gonna sit back and be like, oh, I'm gonna wait for somebody to come outta thin air and be like, Hey, do you wanna hang out? Yeah. So I feel like social media played a huge part in that, in finding other wives and girlfriends, and just in finding community in those cities.
[00:23:54] So I know, like. I just needed like one or two people, one or two people to be like, Hey, let's hang out one or two people to go to a game with. I didn't, I wasn't looking for like a huge friend group. I just needed one or two people who understood what I was going through, and I always found those people.
[00:24:11] How did you find them, and what does that look like? Is it like? Is it like when you're a kid and you're like, Hey, well yeah, let's go to the game together. You know what I mean? No, it's actually like a kid. It's like, Hey, do you wanna hang out? It's like, do you wanna play today? I always, during the first way that I liked the NFL.
[00:24:27] The season begins is training camp, and they have like family and friends open practices. So I would always like kind of be familiar with like who was on the team who had a sign, significant other, but then roster cuts happen. So, like those people might not even be here in a few weeks. 'Cause yeah. Even us.
[00:24:45] So, I relied heavily on social media, sliding into people's DMs, and then kinda hoping that they just wanted to hang out or go to a game together.
[00:24:55] Lindsay: Oh, wow. And then in a game, is it kinda like you're all, you'd all be with the family area, per se?
[00:25:01] Allison: Kind of, each team was very different. The Raiders had the best post-game area, where, like every personwhot is there for a player, is in this specific area.
[00:25:16] Other teams didn't really have that.
[00:25:19] Lindsay: That's interesting. And okay. So, along the way, as you're doing the posts and as you're building the brand that you are now. What was that like? Like, how were you getting your ideas and your thoughts behind what you were gonna work on? Or was it like really organic?
[00:25:37] Allison: It's way more organic than you would probably think. Yeah. Like, I didn't have a game plan, I didn't have a like strategy. I was like, Oh, what's happening today? Oh, well, I am six months pregnant. My husband just signed with the Raiders. I'm alone. I'm going to my anatomy scan alone. Let's record this.
[00:25:56] So it was very real-life. I didn't have to, like, I never ran outta content ideas because our life was very chaotic.
[00:26:04] Lindsay: Yeah. And you're like in just documenting it. What did, what was the response that you started getting, especially just, you know, from being so vulnerable?
[00:26:13] Allison: I think a lot of people were.
[00:26:15] Interested in the lifestyle because yeah. When it comes to NFL players, typically people only think of the high-paid players because those are the people who are usually very public. And I think I was providing insight into a very different side of the NFLA. Very real, more raw, more cutthroat, and anything think people were really interested in.
[00:26:39] Yeah. And, okay. What were some of the things that you would hear from people? Well, a lot of people did start saying, I can't feel bad for a rich person. Which I was like, okay, my husband's salary is very Googleable. So fair. Like you can definitely say that, but what I'm feeling is still like I don't have friends or family in the city I'm living in.
[00:26:59] I love my husband, so I'm going to move with him. And this is just me sharing, like the struggle. Am I blessed that he has a great job, and he loves his job, and he's in the NFL? Absolutely. But like moving two weeks before your due date, probably not the most beautiful experience. So there can be two, two things can be true.
[00:27:18] Yeah. And what was that like? I. I think it was just what we knew, I mean, yeah, straight outta college. My husband being in the NFL for seven years, it was what we knew. The first four years of his career were very chill. He stayed with the same team. He was never worried about roster cuts. It was very stable.
[00:27:38] And then after that, it started to become more and more unstable as the years went by, as with any NFL career. So I think it was just the normal trajectory of like. Real life is happening. Those like stories that the stories and the people you were friends with, and all this stuff happened to the first four years, now it's happening to you.
[00:27:57] And so I think. I'm surprised with like how I'm looking at this in like hindsight because I'm like, oh yeah, it just happened, and life happens to people, and we just let it happen.
[00:28:10] Lindsay: Yeah. And when, like when you look in hindsight, I, that's such an interesting point too, because it's like I do that with my own journey.
[00:28:16] I'm like, like that's kind of what I mean about the storytelling. 'cause I'm like, you know, my first job in sports was actually covering the Miami Dolphins, and so I had gone from news to sports, so. I was very honest, like, I really want this job, but I'm telling you like I come from a news background right now.
[00:28:32] And they were like, We're, do not worry. Like we've got you. We're gonna, you know, make sure that you know what you need to know. And I found it so fascinating and interesting because I sort of had to learn the ins and outs of that sport from the ground up with the team, because my station was partners with the team, which, now when I look back, I'm like, thank God that was the scenario, because it was really.
[00:28:55] educational and interesting, like we were there every single day. You're in the locker room, but you're also, you know, connecting with the equipment guys, all the different staff, et cetera. And I found that so interesting. But it also really gave me a perspective of the personal side, the human interest side of it.
[00:29:13] And I realized like, oh my God, like there are. So many different backgrounds in a locker room. There are, it is so different the way the upbringing is, you know, whether people lived, you know, a typical family dynamic or single parents or, I just, I remember being really blown away by that and really wanting to learn more about, like, how that shaped and molded these men who were these athletes and that.
[00:29:40] So I guess my really long way of saying I, I look at it like. That's why when you get to a huge game or when someone makes a huge play, or it's a huge win, it's like it really means something for those people. Right. And there's a reason. Yeah. I don't know if that makes any sense what I'm saying.
[00:29:56] Allison: I think it's the story behind these huge plays of these huge wins that like tells a bigger story. I feel like in a way.
[00:30:03] Lindsay: Yes. Yes. And you. Okay. So are there things that you've experienced just through what you're seeing, you know, at the games or wherever it is in your lifestyle that you think are really interesting that people don't share a lot?
[00:30:18] Allison: Oh my gosh. I think just getting to the NFL, I think people don't realize there.
[00:30:25] It's like working hard, and it's definitely a skillset, but there's also some luck involved because different teams work in different ways, and politics play a lot. When it comes to the NFL. You would think that, oh, an NFL team is gonna play the best 53 players. That's not true. It also determines how high they were drafted, how much they're getting paid, and their relationships with coaches.
[00:30:48] So there's skill involved, but there's also a lot of luck, and I think people don't realize that part is like, if a coach doesn't like you, he doesn't have to pay, he doesn't have to play you at all, no matter how much you're getting played. I mean, he's probably gonna get in trouble, but like it, there's a lot more politics when it comes to the sport.
[00:31:05] And I think overcoming adversity, there are so many guys who like. That didn't have families supporting them throughout college. Yeah, so like they had to work under the, like, without anybody knowing they had to work. I've heard of guys working graveyard shifts and then waking up and going to practice the next day because they didn't have another way to make money.
[00:31:27] Now we have NIL, which I'm sure alleviates some of that, but it is crazy. The road to the NFL is like. Twists and turns and a lot of roadblocks, and it's crazier than just, oh, I was really good in high school and I'm really good in college and now I'm going to the NFL and now I'm gonna play for seven years.
[00:31:47] This is great. It's like so much.
[00:31:51] Lindsay: When you talk about the luck, it's also like even with a coaching staff, like where a person's drafted, like you talk about the bears, right? Its could have been totally different. Set of connections and relationships for Isaac when he's drafted. Not to say it would've been better or worse, but it's like people don't realize that piece of it, how the combination of a coach or an offensive coordinator and a player can be the difference in that guy's career being good in that town.
[00:32:18] Right? Isn't that crazy?
[00:32:19] Allison: Absolutely insane. When my husband was on the Cleveland Browns, I specifically remember him being on the practice squad, but playing. Starting in a game ahead of guys who were on the active roster. And I was like, fuck this. I was like, This does not seem fair. Like the fact that he's not even on the active roster, he's playing in a game while in the practice squad, he's starting.
[00:32:39] This just doesn't make sense to me. And I think that's when I was like, Oh, the NFL is truly just a business.
[00:32:46] Lindsay: Yeah, I think it's really eye-opening how just the connection of one certain coach, you know, whether it's a coach, reference coordinator, can really make a difference in a player's career. In that, with that team.
[00:32:58] Allison: Oh, it's insane. My husband, actually, now that he's out of the NFL, I feel like he can kind of, not spill secrets, but in a way kind of spill secrets. Where a coach didn't like him at all and made it very clear that he did not like him. He said some comments that were maybe like, if the public heard them, they would be like, wait, what?
[00:33:23] Oh, so not great. And then he didn't play that season. For me, I was like, wait, you played four years. You're like, you're this great player. You're not on a minimum contract like you're getting paid to be here. Why didn't they just cut you? If they didn't like you, why didn't they just cut you? And then I feel like that kind of creates a story in other teams' minds.
[00:33:44] Like, why is he not playing? Is he not healthy? Is he not good? What's going on with the team dynamic? And then it has a label on you. And I think that is where like. It's not necessarily luck, but it's just like circumstantial, like that can really affect your trajectory in the NFL. Again, not saying like, oh, he's not in the NFL because of his coach, because I'm sure there's a lot of other factors that go into play.
[00:34:07] Yeah. But it is there. There are so many reasons that someone stays in the NFL, and A coach liking you or not liking you could be one of 'em.
[00:34:16] Lindsay: It's very true, or yeah. And a coach, you see it in different ways, like giving someone a shot and then, yes, no, you're exactly right, and also when you're saying that, I was thinking about, it's actually relative to others, I mean, it's kind of relative to other jobs, other industries, you know, like.
[00:34:34] A narrative that sometimes can be controlled if you don't have the ability to sort of talk for yourself. I don't know. I know that sounds weird, but, you know, but I think about that in terms of, in broadcasting, even like, you know, it's, competitive like sports is, but like, you know, happy, competitive, but you, I don't know, there have been times that you're like, well wait a minute.
[00:34:55] Also, if I'm being real, because you know, everyone has agents, right? Yeah. I don't know if this is a popular conversation, but sometimes I just, at the end of the day, it matters what your relationship is with a human, right? So even if you have someone speaking for you, I do think it matters what, how you're presenting yourself with that person.
[00:35:17] Do you know what I'm saying? Because, and I'm saying that from experience of having people being like, let me do the dirty work.
[00:35:23] But it doesn't matter if there's dirty work, then you're still on the, like, perceived as being attached to that.
[00:35:29] Allison: You know, absolutely. I know that my husband is. I was never the player who was throwing temper tantrums or holding out.
[00:35:37] Like he was just, he was very raw and real. Like, if I have a problem with a coach, I'm gonna go up, talk to him face to face. Yes. Literally ask him like, Hey, what's up? Why do you not like me? What's going on? And it is interesting because some players don't do that. Some players are like, I'm gonna rely on my agent, and I'm gonna throw a temper tantrum at their agent, and then I'm gonna refuse to play.
[00:35:56] And. I say temper tantrum because I'm like, I'm sure there are guys who very much deserve what they're asking for, but there are some guys that are just not gonna act like that. Hey, this is a job. I'm gonna go in and talk to the person who's in charge or responsible instead of relying on somebody else to convey that for me.
[00:36:15] Now, if they don't know how to hold their tongue a certain way, maybe they shouldn't.
[00:36:20] Lindsay: Yeah, well, it's like squeaky wheel. No, I, yeah, I totally get that. Okay. Which is, this actually opens the door to something that I would love to know, 'cause I do think it's really interesting. So. What do you do work-wise?
[00:36:32] It didn't, a decade ago, it didn't really exist. Didn't exist. Okay. So this is different too because I guess as we're having that conversation, I'm thinking like, who do you answer to? Like, do you answer yourself? Do you have who do you consider your bosses right now? And I would just love to hear more about your world, and since you've started doing the work that you do, like how it's changed.
[00:36:58] Allison: I consider my bosses two different people. People or groups, the companies I work for, and I create advertisements for, because I have to make them happy. I have to make sure that they like the product. I have to make sure I dedicate time to that. And then I also think my audience can kind of be like a boss in a way, which can be a very like kind of daunting mindset because I have to rely on views and likes.
[00:37:26] For people to tell me if I'm doing a good job or not.
[00:37:30] Lindsay: Is that really how you gauge it?
[00:37:33] Allison: I think I gauge it less of likes and views and more community. Do people give a shit? Are people interested? Am I giving people an interesting story for them to escape from their lives? I think that's how I kind of tell if I'm doing a good job.
[00:37:49] It's fewer views and likes, which in a few years ago I would've said views and likes, and yeah, that never, I never was gonna be happy if I was doing that.
[00:37:59] Lindsay: So, how do you, what is your measuring stick for telling if people give a shit?
[00:38:03] Allison: Oh, I think. I think if it's, if I'm telling a story well enough. Yeah.
[00:38:10] I think if they're interested in what's happening next, when people are watching Isaac broadcasting and they're like, Oh my God, I saw him on TV today. I feel like, okay, I have a community. I have people who care about me and my family who care about like, oh my gosh, it's crazy. I started following you back when he was with the Colts.
[00:38:27] It's like, wow, okay. I feel like I actually have people behind me who give a shit, and that feels, it feels good.
[00:38:35] Lindsay: Those are people that are responding to you in the comments that you're, that's how you're hearing from them mostly.
[00:38:41] Allison: Absolutely. And it's crazy 'cause I know the people who are always showing up, who are always commenting.
[00:38:46] Yeah. I remember following somebody who would always go on my TikTok lives and literally follow her to this day. I'm like, she's getting married. I'm like, congratulations. Like, and so I feel like it's a community in both ways. Like they're my community, but I'm their community.
[00:39:01] Lindsay: So when it comes to the brands, so that's, I just find this so fascinating, and it's awesome.
[00:39:07] So you're, those are groups like Cozy Earth or whoever it is that you're working with, right? And you are, that is your job to which also your job has been the NFL, right? Like you're, which, how do you schedule yourself? Like how are you, how do you schedule, and how do you find time to, well, let's start there.
[00:39:26] How do you manage your schedule?
[00:39:29] Allison: It's a lot of color coding on Google Calendar. A lot of figuring out if I have the capacity. I think up until this year, I was very, yes, I'm taking advantage of every single thing that comes my way, and now I'm like, wait, I love being a mom, and I really need to dedicate time to not overbooking myself because I wanna show up as the best mom I can.
[00:39:52] So I think that there's a learning curve along the way of like. Who do I wanna be as a wife, as a mother, working, how much time do I wanna spend working? I think there's, it's a very delicate balance that I'm still obviously very much working through.
[00:40:07] Lindsay: Do you tend to have multiple brands that you're working with at a time, you know, or actively doing the work?
[00:40:15] Yes. That's tricky. Not tricky, but I mean, like, I would think that's, it's unique, not unique, but it's like. I guess I should ask you, what is that like?
[00:40:26] Allison: The longer I've been in this, the more I'm like, oh, now I'm working with recurring partners, so like T-Mobile, Amazon. Like, I feel like I work with them every few months, a nd I think that makes it easy, that like I know the team I'm working with, I love, like, the company I'm working with.
[00:40:43] I love the marketing team. I know what they're expecting. I know what to provide, and that kind of sets everybody up for success. But I also still love working with the companies that are like the one-offs that I'm like, Ooh, like, cool. Like I, I love doing this. And it's such a cool opportunity.
[00:41:02] Like I know right now I'm like on, I'm working with Abercrombie and Fitch on a campaign for the NFL 'cause they're the fashion partner of the NFL and it's so much fun 'cause I'm like, I'm getting to do that, but I'm also getting to work with Amazon. I'm also getting to work with T-Mobile. And it's like, I don't, I, don't think a lot of other jobs provide that, that you get to work in so many different sectors, doing so many different things.
[00:41:24] And also like going on work trips, going to sporting events, like it's all involved.
[00:41:29] Lindsay: It is really a fascinating model. It's awesome.
[00:41:32] Allison: It's very fascinating. Yes. And when people on the street are like, Oh, what do you do for work? I say marketing because I'm like, I don't even know how to get into this.
[00:41:42] Lindsay: Yeah. I mean, it is, but it's, you know, and I think, so people will ask me a lot, especially when we're in the season of people choosing colleges and starting in schools and looking for internships.
[00:41:53] It's like, how do you know, let's hear about your journey. And I'm like, but it, yes. But it also looks completely different now. And I think it's just. I think it's such a great, awesome time to be sort of learning the craft of whether it's journalism or it's storytelling. But I also think 'cause you're, you know, the reality is it's sort of pairing, it's storytelling.
[00:42:16] It's not performing 'cause you are your authentic self. But I think there's also a really cool element to like, just, you're creating the editing, the, all the stuff.
[00:42:26] Allison: A lot of people, anyway, think that I send out videos to get edited. I've never had somebody else edit a video for me in my entire social media journey.
[00:42:36] I think one, I think there's like some one-offs where like brands are like, oh, we're gonna record it and we're gonna edit it. And I'm like, okay, well, I still get final say, but I don't. Yeah, like you, my day to day, like me, cleaning out my closet, I'm not sending that to an editor,
[00:42:49] Lindsay: But so how are you?
[00:42:50] Keeping up with all the most current like tools and tricks of editing. Do you spend a lot of time working on that piece of it?
[00:42:56] Allison: Oh my gosh, I love that piece of it. Yeah. I don't know. What about I love tech, I love it like,
[00:43:01] Lindsay: Yeah.
[00:43:01] Allison: I like trying new things. That is something that I'm like, I do that out of interest.
[00:43:07] Lindsay: So, Aliett Buttelman, who created Phase It. He was telling me that. And she did the podcast, and she was talking about the thing no one tells you, for her, you know, is just the grind, and like how hard it was for her. And she describes the moment where Taylor Swift wore her freckles, her glitter freckles, on, you know, in a picture, whatever.
[00:43:32] And how she and her team, which was like. A team of two, they were like, ready with our laptops open and stayed up all night, and we're just like, you've gotta make the most of this moment. Like what, how, what is the demand like, or, and I mean like, how demanding is the time for your work? Like, what do you have to do that is similar to that to make sure that you're on top of it?
[00:43:54] Allison: I think it's sharing the raw and real, even when I don't wanna share the raw and real, I think the, like most recent time I think of postpartum depression, I think of going through shit and not wanting to show up and being like I could literally close out my phone and not post on social media for a few months and like it would probably be good for me.
[00:44:14] But I think it's also good that people see that like, I'm not doing well and. Like, cut through that like, oh, social media is perfect and everything is curated. And like, look at me like I am going out with my brand new newborn and like I just had a C-section. But like, I feel so good. No, it was me recording in the car, being like, I love my daughter, but I'm so unhappy.
[00:44:35] Like, how can these two things be true? And have so many women relate to that and be like, thank you for sharing. Now they can't fix my postpartum depression. But even knowing that, like other women who are going through that, made me feel so much better. So like, there is risk, but there's also reward. Like, did I wanna record that video?
[00:44:55] No. Did I wanna record going through postpartum depression? It's crazy 'cause I look back at my videos and you can tell a very clear time when I was like, there is nothing behind these eyes. And it, but now I'm so happy I did share it because I'm like proud of how much work I've put into myself to get where I'm at now.
[00:45:16] And I also have this community of women who find like. Okay. You are who I'm looking up to. I know that you went through post-partum depression. I see how good you're doing. Like I'm looking up to you, and that feels so good. But it's definitely the moments where, like, I don't wanna share this.
[00:45:31] Like, my husband just lost his job. Do I wanna share this? No, I wish he hadn't lost his job. But like you go sharing it, because I think that this is going to like cut down the curtain. So what have you learned from all that? I think that. I never wanna be the curated, perfect influencer. I always wanna be just showing up raw and authentic.
[00:45:56] I don't have anything to hide. I think that's another thing is like I'm not scared of hate because I do think it makes me think more like, oh, am I doing something that is outta touch? Am I creating this lifestyle that is very unattainable, and it's braggy? I think it, it's, it's like caused me to learn more about myself for sure.
[00:46:17] That is really interesting. It's very interesting because it's hard if I, like, I wouldn't put, I wouldn't tell somebody to put weight in a negative comment from a stranger, but I do sort of do that. But you have to do it in a healthy way so that it doesn't control your life. So, can you give an example?
[00:46:38] I think whenever I talk about something controversial, a lot of controversial things happen these days, and so that's really convenient. I think if I speak on something that I know, I believe, and not everybody agrees with that, I need to be okay with receiving hate back on the other side because not everybody has the same mindset.
[00:47:00] Now, could I be like other influencers who never share that stuff? Absolutely. But then I wouldn't be raw, real, and authentic, and I think I would rather have 50 followers actually caring about what I believe in and whatnot. Or even some that don't believe in it, but still like the content than a hundred people, and I'm just like serving them what I think they want,
[00:47:23] Lindsay: Which, actually, the term is called covering. So, I did this panel, and I was interviewing Nicole Lynn, who is the power agent. She has Jalen Hurts, a bunch of other players. She is just a badass. And we were talking about her book and one of them. The last lesson in her book is where he shares stories about covering and why you shouldn't cover, and it's exactly what you just said.
[00:47:48] It's that thing that we all have When you're in a room, whether it's you're walking into a classroom in school, or you're at work or you're whatever, about to go on TV or about to do something that you're putting out to your, like millions of followers, it's that you're, what do they want from me?
[00:48:02] What are they expecting to see? And it's not, there's a, it's a really fine switch to flip, isn't it?
[00:48:07] Allison: It's. I can, I see other people doing it, and I can acknowledge, like, okay, why they might be doing it. Because in a way, you can kind of protect your piece. But I also feel like at the same time, like I'll throw in snippets like yeah. And blink, and I don't have to make it my entire personality, but it's, I can see why people do it, but I love that I don't do that. I think, 'cause I don't wanna show up as somebody I'm not.
[00:48:39] Lindsay: Yeah. I think that's a really powerful lesson and tool that, if you know, the sooner you can get comfortable with just, and this can be in so many different circumstances.
[00:48:50] So I, at this moment, maybe it's not even making sense anymore what I'm saying, but I really think there's value in that. Okay. So, what is then, Allison, what is something no one tells you? That you've experienced through your journey.
[00:49:07] Allison: I think something nobody tells you is that you can be a badass career woman, but you can also be a badass mom.
[00:49:17] You can have two at the, you can have your cake and eat it too. And I think it also makes me a better mom because I love working. I think I'm able to fill up my cup in some ways, and then come home, and I get to spill over and pour into my daughter's cup and my family's cup. But I can be a badass, career-driven woman, and I can also be a badass mom.
[00:49:39] Lindsay: What are your non-negotiables that go along with that?
[00:49:44] Allison: Non-negotiables would be actually taking time for myself and knowing when to put work away and enjoy my family.
[00:49:53] Lindsay: How do you, if you're on the road, do you have certain ways that you do that, if your family's not with you?
[00:50:00] Allison: Oh my gosh. When I'm on the road away from my family, it's, I'm working as much as possible when I'm at home.
[00:50:07] Then when I come, if I come home from a work trip, I am. Only with my family. Like I feel like there's, I have to level it out in my head. If I'm on a work trip for two days and I'm away from my family, I'm like, we're going to Disney on Monday. We're not working on Monday. We're going to Disney.
[00:50:22] I feel like I, that makes me more present, and I'm like, oh, I get to like, make up for it in a way.
[00:50:29] Lindsay: Okay. Wait, so what? How have you learned to do that? Because I think so, correct me if I'm wrong, it's what you prefer, you're all in here. You're all in there, versus the, I'm gonna work the job that is more traditional, right?
[00:50:41] Like, you're leaving in the morning, you're coming back at night, right?
[00:50:45] Allison: Yes. Yeah. Yeah. I love my job. I love the flexibility it gives me; I'm able to be at home so I can go and see my daughter when I want. I also love the fact that I can cram in. Work into the first half of the day, and by the time my daughter wakes up from her nap, I'm like, okay, mommy's done with work, hands off, and I get to hang out with you.
[00:51:05] I never wanted my daughter to grow up with the back of my phone as her image of me, and it's very real with social media 'cause that's where I work. I work on my phone. So that was, I think, also accepting help helped me do that. Because I was like, I don't need help. Like I work from home, my husband works from home.
[00:51:25] Why would I ever do that? But I'm able, somebody's giving their full attention to my daughter, and then I'm able to give my full attention to her. And it's not just like, hold on, mommy's busy, hold on, mommy's busy. And I know not everybody is, and not everybody gets that opportunity. So I'm so grateful that I get that.
[00:51:41] Lindsay: Yeah, I totally get that. And I think that's right. It's. There's a balance to it. Okay. Three things no one knows about you.
[00:51:52] Allison: Oh my gosh. Three things. Nobody knows about me. First thing. They probably have seen me talk about it, but I don't think they actually realize I am almost six feet tall.
[00:52:03] Lindsay: Really?
[00:52:04] Allison: I am 5’11”, so I am very.
[00:52:06] Lindsay: Oh my God. I love that. That's awesome.
[00:52:10] Allison: Second thing. While I look like I overshare on the internet, I also have parts of my life that are very private that I never mention,
[00:52:20] Lindsay: Like, without doing exactly what you're trying.
[00:52:26] Allison: If I don't share about something, there's probably a reason I don't share, if that makes sense.
[00:52:35] Okay. Fair. For example, my sister like canceled her wedding three years ago, and I didn't talk about it until she was ready to talk about it. So like things I can keep private that you might have an idea in your head, and it might be true, but I'm not gonna talk about it.
[00:52:49] Lindsay: You're an open book about the chapters that you are willing to share.
[00:52:53] Allison: Yes. Yes. And third, what is something that I'm actually a very messy person. I am not at my house. You told me that it is very messy. Your closet, is that what you just said? You're what? Oh my, my closet. I'm probably hiding in there somewhere. Yes, I'm a very messy person, but I think it makes me more of a creative person.
[00:53:21] I think the chaos, like the chaos of me, allows me to be more funny.
[00:53:28] Lindsay: I think I might've told you the last time we talked that I've actually, I have someone who has helped organize, come into, and unfortunately, we have organized the same space three times. Yeah. I'm working on it. Money. It's the worst.
[00:53:44] It's, yeah, it's, but that, I am shocked to hear that about you because just of how like, you know, just successful it is. My perception. What'd you say?
[00:53:55] Allison: You are. I'm like, my bed is currently made in the background. You are sitting on a suitcase on top of a Dyson container, like a little bit of chaos.
[00:54:06] Lindsay: You're sitting on top of a zipper, actually holding a microphone. Yeah. We might be similar to the same human. No, listen, I could talk to you for hours. I love hearing your stories and especially just all of it like this. Your work is fascinating. You do such an amazing job. But I also think there's just so much behind-the-scenes value that you've given to sharing your story, too, in the sports space, which is so cool.
[00:54:30] So, okay. I know you need to let you go, but is there anything that you have coming up that you just wanna share or that you're excited about that we haven't spoken about?
[00:54:40] Allison: There is a lot of exciting stuff that's happening in the next few months. I hate when influencers say that. I hate when they say that, but there are.
[00:54:48] Lindsay: You're gonna be in a Hallmark movie?
[00:54:49] Allison: No, I'm not gonna be in a Hallmark movie, but there are some exciting things happening, and I'm gonna start doing something that I did years ago, but now I'm gonna be sharing it on social media.
[00:55:01] Lindsay: Interior design?
[00:55:03] Allison: Maybe.
[00:55:04] Lindsay: Oh, what? Oh, that's so exciting. Okay.
[00:55:09] Allison: Thank you so much for having me on.
[00:55:11] Lindsay: Thank you so much for joining me. I hope to see you in person soon.
[00:55:14] Allison: Very soon. Yes.
[00:55:15] Lindsay: Maybe at the Derby next year.
[00:55:17] Allison: Exactly.
[00:55:18] Lindsay: Alright, thanks, Allison.
[00:55:20] I learned so much from Allison, and two things. I am shocked that she's a messy person, especially considering the amount of focus and attention it takes to organize what she does.
[00:55:30] That kind of work. But also, you know, she is five 11. I knew she was tall. I did not know she was that tall. I also think it's really cool that now, you know, she's been on this journey, the way that she's highlighted both her family stuff, but also her work stuff, I think is really cool. And recently, people were cheering for her as they saw her husband pass by in a marathon, being like, Oh, it's her husband.
[00:55:54] So I just think that's really cool. I'm not gonna leave you hanging. I've got a joke. This one is in honor of Halloween, but also Allison's Former day job as an interior designer. What room does a ghost not need? A living room? I love that one. Thank you, Joe, who sent that to me? Send me your ideas. We'll hit you up. I'll give you credit.
Alright, thank you so much for listening to this episode of Things No One Tells You. As always, please subscribe, leave a review, and let us know what you wanna hear more of. And as always, I just really appreciate you being a part of this community, and I'll see you next time.
[00:56:34] Thanks so much for joining me. I can't wait to see you back here next week. Please don't forget, follow, and subscribe to Things No One Tells You. And of course, if you're listening on Apple Podcasts, don't forget to leave a five-star review because. That's really what helps people get more. Listeners, we would love to grow this community.
[00:56:50] We are so grateful that you're a part of it. See you next time.
